We do it the other way round. Every week our audience votes on which products should be stocked, and the winners go into the shop. The job that belongs to a salaried buying team in every other fashion house belongs to you here.
Three products, one championed by each of our models. You choose which one deserves to be stocked.
The winner is sourced, styled and shot properly. You see it worn the day after you vote it in.
It goes into the shop. Then everyone finds out whether you were right.
Every drop vote starts with commercially available products identified through current sales data and supplier research. You decide which ones deserve to progress. We handle sourcing, quality checks, pricing and fulfilment. The models are AI. The clothes are not.
Amara backs the loudest thing in the room. Gia backs what people will actually live in. Mei backs what is cut properly. Pick whose taste you trust, and your Style Board rides with theirs all season.
AmaraGold · Statement · Maximal
GiaRelaxed · Undone · Easy
MeiSharp · Tailored · ExactBuild a strong enough Style Board and your taste can unlock earning opportunities. Every product you back is recorded. Whether it won. Whether it sold. Whether we reordered it. Back the right things consistently and you climb from Buyer to Style Seller.
Three products go to the vote. You cast yours in the comments on TikTok, Instagram, YouTube, Facebook or Pinterest, or right here on the site. Whichever product wins goes into the shop, and your name is on your Style Board as one of the buyers who chose it.
Repost the drop, or make your own video wearing it. Every share carries your own link or code, so anything that comes from you is tracked back to you. You do not need a big following. You need people who trust your taste.
Once you qualify as a Style Seller, they click your link, they buy the piece and you receive commission on the attributable sale. Qualification is about content and conversion, not about having a big following.
Anyone can share a link. Only the buyers who voted a product in before it was stocked earn the higher rate on it. The deeper you were involved in finding it, the more it pays.
Most affiliates promote whatever they are given. Our buyers back a product before it is stocked, then show people why. That is a different story, and it earns differently too.
Anybody can be handed a link. The people who found the product, argued for it and voted it in before anyone else had seen it are worth more to us, and they get paid like it.
Rates are confirmed per product at launch, once landed cost, VAT, fulfilment, returns and margin are known. Qualification criteria, disclosure requirements and programme terms apply. Nothing here is a guarantee of earnings.
Founding Buyer closes permanently when the shop opens. You get 24-hour early access to every drop, Founding Buyer pricing and benefits, a Founding Buyer badge on your Style Board, and your Founding Buyer status permanently recorded against Collection 01.